Mediapro presented Automatic TV, an automatized production system devoted to live sports coverage, with no need for human interaction and at a low cost.
Automatic TV is a smart recording tool designed for a complete coverage of sporting events. With a unique system capable of covering multiple productions that take place in the same installation, it allows the end user to configure different production styles for each sport.
It consists of a multi-cam system with three camera positions, a sound recording system and a server that makes recording possible, as well as inserting graphics, replays and live broadcasts through streaming.
Automatic TV opens an array of alternatives for users. While it's presented as a valuable tool for technicians, simplifying the analysis of each game and training session, it allows for content distribution and generates a new context to engage sponsors and brands.